uatl
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black culture vertical
in collaboration with ajc
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primary logo
the logo pairs bold custom typography with a mark that captures the unique energy and style of Atlanta’s Black culture while maintaining a high level of adaptability.
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primary logo reversed
use all-black or all-white when appropriate maintaining the integrity and visibility of the mark.
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secondary logo colors
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the striking use of the circle paired with sleek angles of the letter forms draw inspiration from the diversity and grit of the city.
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images by micaiah carter
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